What if I gave you unlimited funding today?

Just imagine in your mind that you literally have every single resource you need. You are starting your dream business. You wake up, excited to begin! What does your first day look like?…

Really immerse yourself in this imagined first day.

Maybe you sign a lease on that perfect high-street shop. Maybe you hire a developer to build your app. Maybe you buy a warehouse full of premium inventory.

Okay, done. You’ve bought the stuff.

Then, I want you to run the exact same exercise through in your mind again. But this time, strip the fantasy away. Imagine that first day using only the resources you have currently available to you right now.


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